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The Trade Desk

Inspiration from leaders at the world’s most influential brands
The Current | S8 Ep 10

How MLS plans to capitalize on 2026 World Cup fever

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19:36
Overview

Elevating Thought Leadership

In an effort to stay connected with their existing clients and reach potential new customers, The Trade Desk launched The Current Podcast, a seasonal interview-style show. As The Trade Desk’s trusted production partner, WMN took the lead on connecting the podcast hosts and thought leaders to produce engaging, stackable episodes that inform but do not bore the audience.

Process

Our Work

Working across hectic schedules and tight production timelines, WMN created a well-oiled production process that allows the team to be agile and strategic at every step of the way.

Production

Our team sourced talent and subjects, conducted all interviews, led on scriptwriting and editing, and developed a sonic framework that supported a listener experience of calm and connection.

7

Seasons Produced

The Current | S8 Ep 10

How MLS plans to capitalize on 2026 World Cup fever

Major League Soccer’s VP of Brand Marketing, Jesse Perl, joins The Current Podcast to discuss how young people are growing more interested in soccer, the league’s deal with Apple TV+, and the importance of building local support for MLS teams.

00:00
19:36
OUR WORK

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